Wednesday, March 27, 2013

FAS Penalizes Firm for Advertisement that is Offensive to Bread

The Federal Antimonopoly Service has fined a Kostroma taxi firm for an advertisement that is offensive to bread.  According to the FAS, the firm's commercial -- which states that if you make five typos in the word bread, you get taxi -- is "offensive" under Article 5, Part 6 of the federal law "On Adversiting" because bread has a sacred meaning to the Russian people, and may, in fact, be considered a strategic product.  The FAS imposed an administrative fine of 4,000 rubles (approximately $130) in connection with the advertisement.

http://lenta.ru/news/2013/03/27/bread/

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